April Stewart
CIS235
Here is an informative Blog:
http://www.searchengineoptimizationjournal.com/
This site actually directs you to Google Adwords which I review below. I have decided to go this route because:
It’s FREE and I think I can do it myself.
WordPress.org
Automatic titles and META tags
Backward compatibility with many plug-ins
http://wordpress.org/extend/plugins/all-in-one-seo-pack/
Support: 24/7 phone and email. I know from experience that the support is great. Free download. Free shopping cart:
http://www.instinct.co.nz/e-commerce/
And here’s where you go to check keyword density and placement for your web page: (It’s FREE !)
www.ranks.nl./
http://www.google.com/ads/analytics/
Google is rated by many as the number one search engine in the world. Websites get about 90% of their search engine traffic direct from Google searches.
http://www.interspire.com/content/articles/67/1/Optimizing-Your-Web-Site-for-the-Search-Engines
This site promises to teach me the ‘ongoing process of tweaking and modifying your website in an effort to rank competitively in the search engines.
I’m all for that.
Google AdWords offers free tools that help you build cost-effective, efficient advertising campaigns, you only pay when someone clicks on your ad. They provide a daily and a monthly cap on costs generated so you don’t accidentally exceed your budget. Good idea.
AdWords lets you track the ROI (revenue per click), and the profit margin of your campaigns so that you can optimize more effectively.
I learned a lot here and think I will be able to handle my own SEO for no out-of-pocket expense.
Google Analytics University
http://www.google.com/support/conversionuniversity/?hl=en
Google U. looks like a worthwhile place to spend some spare time, so I have it on my to-do short list.
The key words I plan to use:
planetcornucopia.com
non-profit
Honduras
crafts
etsy.com
urban
Hondurans
YesterdayTodayPhoto.com
Care Center
Rest Home
Old Folks Home
Retirement
Photography
Event Photography
Memories
Mom and Dad